Today’s post is not so much about writing as about marketing your writing. I’m signed up to a blog by Firepole Marketing, which I find very helpful, even though I’m not selling a service, like consultancy, or a product with wide appeal. Last year and this year I took part in their Great Online Marketing Scavenger Hunt.
The idea is to complete a huge list of challenges and earn points. There are prizes for the winners, but I couldn’t hope to do every challenge. So what’s the point of taking part? The Scavenger Hunt is designed to get you using social media, networking, blogging, multimedia, and writing & researching. All things you need if you’re promoting online.
Some challenges I was already doing, or knew how to do, so those points were easy to collect. Many were things I had not tried or didn’t even know about. You know how you put things off? Well, this is a great way to get them done. I tried out lots of things, some I will definitely use again, some I won’t, but at least I made an informed decision.
I created my first boards in Pinterest, joined a new group on LinkedIn, created a newspaper in Paper.li, asked a question on Quora, and created a new header for my blog (see above), my Facebook page, and my Twitter account.
I found some new blogs to follow for history research, tried out PicMonkey for pictures with text over them, and created my first infographic.
And all in three weeks! Thank you Firepole Marketing. Oh, by the way, I came 11th!